THEMEDIAEFFECT — CAMPAIGN BRIEF TEMPLATE
Complete the fields that are useful for your initial discussion.

1. COMPANY
Company / brand:
Website:
Contact name and role:
Preferred email:

2. BUSINESS MOMENT
What is new or changing? State the announcement in one sentence:
Why does this matter now?
Preferred timing and any fixed dates:

3. AUDIENCE
Primary audience:
Target market / geography:
What should a reader understand after seeing the story?

4. APPROVED INFORMATION
Company introduction:
Supporting facts and sources:
Approved quotations and speaker details:
Relevant links:
Images available and confirmation of publication rights:

5. PUBLISHING BRIEF
Preferred publications or distribution route, if known:
Questions about publishing format or content conditions:

6. HANDOVER & REUSE
Required reporting format:
Website assets needed:
Presentation / sales / follow-up assets needed:
Branding or white-label requirements:
Who will implement the assets?

7. APPROVAL & SCOPE
Final approval owner:
Budget context or package of interest:
Other questions:

Send your completed brief to press@themediaeffect.xyz.
Do not include sensitive or confidential material in an initial enquiry.
This planning template does not create an order or define the final scope.